AI is rapidly reshaping how consumers discover brands. Instead of scrolling through links, users now ask platforms like ChatGPT, Google AI Overviews, and Perplexity AI for direct answers. If your brand isn’t showing up in those answers, you’re not just ranking lower—you’re invisible. This shift has created a new category: AI visibility agencies —firms that specialize in Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), and AI Search advertising . Why AI

In this compelling episode of the Founders in LA podcast, host Ethan Cole sits down with Vadi Efe, the visionary CEO and founder of Busylike. As the landscape of digital engagement shifts, Vadi provides an insider’s look at how Busylike is revolutionizing the B2B marketing sphere by building a high-trust bridge between forward-thinking brands and elite video creators. The discussion dives deep into the platform’s mission to move beyond traditional advertising, focusing instea